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Why Your Google Business Profile is a Must for SEO and Engagement
r SE Your G When it comes to creating your online presence, your Google Business Profile (formerly Google My Business) is one of the most...
Kellie Adams
Aug 82 min read
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Is Pinterest Still Worth It in 2025? Absolutely—Here's Why
With so many platforms competing for our attention, it's fair to wonder: Is Pinterest still relevant for marketing in 2025? The short answer? Yes. The slightly longer answer? It's more powerful than ever—if you know how to use it.
Kellie Adams
Jul 142 min read
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You're Not the Hero—And That's a Good Thing
At Social Butterfly Digital, I work with all kinds of business owners—tattoo artists, hospice teams, estheticians, bookkeepers, dog breeders. No matter the industry, one truth shows up every time: you're not the hero of your business story—your client is. When you center your messaging around their needs and experiences, you create real connection. That’s where the magic (and the marketing) happens.
Kellie Adams
Jul 102 min read
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New in July: Instagram + Google Are Now a Thing
Starting in July 2025, Instagram content is stepping out of the scroll and into the search bar. That's right—your public business and...
Kellie Adams
Jul 32 min read
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What's Trending on Social Media Right Now
Let's be honest—sometimes, social media trends can feel more like a chore than a vibe. But every once in a while, the digital cosmos...
Kellie Adams
Jun 223 min read
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A Decade in Hospice Marketing—and Why I'm Just Getting Started
In 2014, I accepted a consulting role with Rocky Mountain Hospice that would alter the trajectory of my career—and, frankly, my life. I...
Kellie Adams
Jun 193 min read
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